Always wanted a front-row seat at London fashion week? You’re in luck because this year, we are all invited.

After the huge success of last year’s semi-digital London Fashion Week, the event is back. This time, fully digital, with the support of Clearpay.

From Friday 19th February (today!) until Tuesday 23rd February, you can watch Global Designers show off their latest collections from the comfort of your own home.

Models on Catwalk

This year, for the first time ever, both Menswear and Womenswear will be exhibited alongside each other in a gender-neutral show. There will also be a number of Podcasts, Webinars, Designer Showrooms and Collection Presentations available to all.

Josephine Jones, model and the first transgender designer at LFW, told Sky News:

“Clothing, to me, has always been about creativity and never boundaries… except breaking them, that is! Some of the chicest girls I know dress like boys anyway, and vice versa.”

Josephine, like many designers, is excited by the progression in London Fashion Week.

Usually, London Fashion Week would see 5,000 people flock to the capital, excited to take their seats at this world-renowned event. Whilst we can all agree that digital is no replacement for live events, this is a historic move for the fashion industry.

Head to, London Fashion Week’s Website to tune into the Live coverage.