Green marketing: Is it all a ruse?
Or is it brands truly demonstrating social responsibility and advocating for change? What’s happening at COP26? In a day and age where everyone is constantly becoming a more active member in society, the discourse on sustainability has got louder. Now, more than ever, we are concerned with the environmental issues that are threatening the place […]
What’s New at Posh Cockney?
Life certainly hasn’t been boring at Posh Cockney lately. Over the past couple of months, we’ve launched shiny new venues, signed some amazing clients, and welcomed some new staff members into the Posh Cockney family. New Venue Openings October saw the birth of Olives and Meze in Soho, a Mediterranean restaurant brand which first made […]
Is Cooking with Bugs the New Future?
With cop26 taking place this month, people are searching for ways to live more sustainably. Is eating bugs the answer? Entomophagy – Eating bugs The world’s population is expected to reach 9 billion by 2050, thus, sustainable ways to deliver nutritious food to our growing population need to be found. One option that increased in […]
Instagram rolls out link stickers to wider user base
Link stickers on Instagram Stories Back in June, Instagram announced the introduction of link stickers to Stories. Attached links used to appear as a ‘swipe up’ method, allowing the app’s users to link to external webpages from their accounts. Now, the platform has decided to completely remove this feature, replacing it with a sticker option. […]
Digitalisation: What does it mean to the hospitality industry?
In this generation, digitalisation has been happening faster than ever, a large amount of physical activity has transformed into a digital format for convenience and efficiency. What is Digitalization? According to Brennen and Kreiss digitalisation refers to “the adoption or increase in the use of digital or computer technology by an organization, industry, country, etc. […]
Frankie and Benny’s rebranding: Innovate or die
Frankie and Benny’s rebranding News has just been released that Italian-American restaurant chain Frankie and Benny’s is transitioning into more concisely named rebrand, Frankie’s. The family-favourite venue’s new look is said to exhibit a more vibrant feel alongside improved sustainability features. For many years, Frankie and Benny’s has been best known for its red-green-and-white design […]
London’s NYE fireworks cancelled: What this means for hospitality
COVID-19 strikes again London’s NYE fireworks display has been cancelled for the second year running, due to remaining ‘uncertainty’ surrounding the COVID-19 pandemic. Despite lockdowns being fully lifted and a successful vaccine roll-out, City Hall has suggested that cancellation of the celebration is still a necessary move as we near the end of this unprecedented […]
How social phenomenon Squid Game is being used as a marketing tool
What is everybody talking about? If you still have not heard of or watched the new tv series, Squid Game, you must have been living under a rock. But just in case, whilst trying to not give any spoilers, let us briefly introduce it to you. Hundreds of people with large debts accept an invitation […]
Social Media Blackout: What happens when everything goes dark?
In this day and age, everything revolves around social media. People are constantly on their phones from the minute they wake up until the moment they go to bed. Some may call this an addiction, but when everything happens online can you really blame us for being that dependent on social media? On the 4th […]
The ‘New Normal’ in Hospitality
The ‘New Normal’ The hospitality industry has been one of the most impacted industries during the COVID-19 pandemic. Indeed, the physical nature of hospitality totally contradicts the social distancing rules put in place over the past year. As a consequence, many businesses stopped their activities during lockdown, while others created innovative solutions to overcome and […]
