Staff shortages: A terrifying reality for the hospitality industry
“The hospitality industry is facing dire times” In the constantly evolving and unsteady world that we live in, it is very difficult for the economy to stay afloat. After nearly 18 months of the Covid-19 pandemic, hospitality businesses in the UK have been left out to dry. With Brexit also being a current reality, a […]
DesignRush Lists Posh Cockney as Top 30 Influencer Marketing Agency
B2B marketplace, DesignRush, has ranked Posh Cockney among the Top 30 Influencer Marketing Agencies worldwide. DesignRush is a platform that works to help brands connect with top professional marketing and web design agencies, as well as technology companies, removing the laborious task of searching for these online. The marketplace lists the best agencies around the […]
How does the rise of staycations influence the hospitality industry?
What are staycations and why are they growing in popularity? We all know what a vacation is, but do you know what staycations are? ‘Staycation’ is a combination of the words, ‘stay’ and ‘vacation’, meaning a vacation that stays in your home country instead of abroad. The staycation concept has experienced strong growth in popularity, […]
‘Instagrammable’ venues: Are they worth the hype?
‘Pics or it didn’t happen’ So many of us have become addicted to sharing every aspect of our lives on social media, whether that’s what we’re doing, wearing or, of course, eating. We’ve all been there: you’ve just sat down in a restaurant, ready to tuck into a meal, when your friend suddenly stops you […]
Sustainability in Business
The rapidly increasing growth of the importance of sustainability for businesses can be seen across all industries – with 62% of executives stating that to be competitive, businesses must adopt a sustainability strategy. On top of this, an extra 22% believe it will play an even greater role in future (Haanaes, 2016). So, what does […]
The Rise of TikTok Marketing
What is TikTok? Boasting over 800 million global active users, Chinese-born mobile app TikTok has experienced exponential growth since its initial launch in 2016. Advertised as a video-sharing platform for user-generated content, TikTok allows users to create short-form videos, ranging from fifteen seconds to three minutes, which combine clips with popular music, filters and text. […]
Posh Cockney News
It’s been an exciting few weeks here at Posh Cockney, with client venue openings, press events and a new set of Future Stars starting as well as some exciting new client signings. New Venue Openings Our new venue openings kicked off last week with Array in Essex. This was a star studded event in the […]
Ivy Asia – What we can learn as Hospitality Comms Professionals
Over the weekend, Ivy Asia has been outed across social media, and today in the national press, for its insensitive promotional content shared across its platforms. The video, which has now been removed by Ivy Asia, showed two Asian women in geisha costume going through what has been described by many as a ‘Little Britain […]
Pret Express – Great tech or a PR Stunt?
Over the past year, we’ve seen Pret A Manger making big moves to their business model in attempts to overcome the many struggles the pandemic has thrown at high street coffee chains. With the recent announcement that Pret is to expand their services by introducing vending and dispensing machines as well as increase their ‘Pret […]
What can businesses learn from Olympians?
It’s time! The long-awaited 2020 Olympics officially began on July 23rd in Tokyo, Japan after it had been postponed following the Coronavirus pandemic. Within the first week, the athletes have had an impressive start, with the Japanese team winning 15 gold medals, closely followed by China and the USA with 14 and 13 gold medals […]
